Credera and Amazon Web Services Advertising & Marketing Program

Enhancing marketing value and performance with AWS solutions.

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Collaborating with Amazon for client success.

As a MarTech consulting leader within Omnicom, Credera guides clients to enhance marketing value and performance. Credera’s modern marketing transformation services include transformation strategy, MarTech enablement and optimization, audience and customer segmentation, customer analytics, and digital customer engagement. Credera houses Omnicom’s Amazon Center of Excellence and blends OPMG digital services, AWS technology, and expertise with marketing technology and cloud adoption to help marketers, advertisers, and other clients create and scale meaningful customer experiences. 

Amazon Web Services Advertising & Marketing Program Capabilities

AWS Advertising & Marketing Program Offerings

 ​Through the AWS Solutions Library, AWS offers its customers an array of AWS and third-party solutions to accelerate marketing transformation. Credera’s Marketing Analytics Platform (MAP) on AWS accelerates customer insights and delivers real-time personalization at scale for the digital customer experience. MAP allows organizations to begin delivering the right content through the right channels at the right time to their customers. Leveraging MAP, Credera accelerates the integration, unification, and analysis of first and third-party customer data to generate and activate real-time insights.  The process unlocks extraordinary results for marketers, including higher customer engagement, conversation, and lifetime value.   

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