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Sep 09, 2025

Pure Signal | Finding Success Amidst AI Fails

Credera Team

Credera Team

Pure Signal | Finding Success Amidst AI Fails
Finding Success Amidst AI Fails
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Credera is excited to announce the release of a new Pure Signal episode: "Finding Success Amidst AI Fails."

On this episode

AI failures are making headlines with a widely circulated MIT study claiming that 95% of GenAI deployments are falling short of expectations. In this episode of Pure Signal, the team breaks down what’s really behind that number and what it means for enterprise leaders navigating AI adoption.

Joining today as new hosts are Jake Carter, Partner and Global Chief Innovation Officer, and Ryan Medellin, a manager in Credera’s Digital Strategy and Delivery practice. Alongside Jason Goth and Kevin Erickson, they dissect the MIT report’s claims and offer a more grounded view from inside the trenches. Why are internal AI efforts failing at twice the rate of external ones? Why do flashy AI projects often disappoint while quiet back-office initiatives deliver real ROI? And most importantly, what should executives be doing differently to lead with strategy, not panic?

From integrating AI into existing workflows to the growing role of shadow IT, the conversation explores how companies can increase the success rate of AI efforts without chasing the hype. You’ll hear what separates failed pilots from scalable wins, why the most valuable use cases are often invisible, and how to turn AI experimentation into enterprise impact.

Outline

  • 00:00 Intro

  • 00:50 Updates to Pure Signal

  • 04:30 Are GenAI efforts failing?

  • 13:00 Every new technology needs iteration

  • 19:50 Where to start as an executive

  • 26:55 Lessons from both the successes and failures

  • 32:30 Make the most of internal AI adoption

  • 37:20 The perception of enterprise solutions

  • 41:15 Wrapping up

Pure Signal

In Pure Signal, Global Chief Data Scientist Vincent Yates, Global Chief Technology Officer Jason Goth, and North America CEO Kevin Erickson cut through the noise to bring you what matters in tech.   

Together they’re digesting the biggest developments in AI, ML, big data, and beyond to bring you the strategy-focused insights you need to position your business for an uncertain future.  

This episode is available wherever you listen to your podcasts. 

Listen now: Spotify, Apple Podcasts, YouTube

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