C Spire Wireless and Credera Join Forces and Unleash an Innovative Customer Solution
DALLAS, TX (12/4/2012)— Credera, a full-service management and technology consulting firm, led a strategic CRM initiative for C Spire Wireless that continues to provide huge efficiency gains, faster customer service, and increased customer satisfaction. InformationWeek 500 recognized the ground-breaking initiative and ranked C Spire Wireless the number one U.S. technology innovator in the Wireless Industry.
“Credera’s leadership and partnership with C Spire Wireless helped to make the InformationWeek 500 win possible,” said Carla Lewis, Sr. Vice President, Information Technology, C Spire Wireless. “This project was a ‘game changer’ for us internally and for the company. It’s an integral part of our personalization strategy and we continue to increase functionality and performance.”
C Spire Wireless, a regional wireless communications provider, engaged Credera to lead strategic and development efforts for an easy-to-use, fully-integrated, CRM solution. The custom solution offers C Spire Wireless holistic customer views by aggregating information from several internal and external systems for sales and service. Representatives are able to provide consistent, faster, and more personalized service across all customer touch points, including retail locations, call centers, telesales, and third-party resellers. Prior to implementation, representatives from all channels had to click-through as many as eight different screens and applications in order to access information. After implementation, all pertinent information is accessible on the main screen, resulting in a 10-15 second efficiency savings – allowing more time for representatives to educate, train, and care for customer needs.
“Credera has greatly enjoyed its partnership with C Spire Wireless over the past four years. We are proud of the results we accomplished together and are thrilled InformationWeek 500 recognized C Spire Wireless as number one in the Wireless Industry,” said Rob Borrego, President and CEO, Credera.
According to InformationWeek magazine, the InformationWeek 500 recognizes the most innovative U.S. business technology teams that make notable improvements to their companies’ operations. Companies complete a rigorous application highlighting business technology strategies and unconventional approaches. A panel of editors then evaluates applicants before the rankings are announced.
About C Spire Wireless
C Spire Wireless is a diversified wireless communications company passionately committed to helping customers by personalizing wireless services designed just for them. The company is the first wireless provider in the U.S. to personalize customers’ experience by offering apps that fit who they are, services that anticipate their needs, and rewards for using their phone in new ways – all with seamless ease and at amazingly fast speeds. For more information about C Spire Wireless and its products and services, visit www.cspire.com or follow on Facebook at www.facebook.com/cspire or Twitter at www.twitter.com/cspire or Google + or www.pinterest.com/cspirewireless.
Credera is a full-service management and technology consulting firm. Our clients range from Fortune 1,000 companies to emerging industry leaders. We provide expert, objective advice to help solve complex business and technology challenges. Our deep capabilities in strategy, organization, process, analytics, and technology help our clients improve their performance. Clients depend on our ability to anticipate, recognize, and address their specific needs. Credera’s consultants work with some of the world’s best known brands in a variety of industries, including GameStop, Interstate Batteries, National Geographic, Neiman Marcus, Pep Boys, The Container Store, and many more emerging industry leaders around the country. Founded in 1999, Credera is headquartered in Dallas, TX and hosts offices around the country, including Houston, Austin, and Denver. More information is available at www.credera.com.
For additional information about the C Spire Wireless CRM initiative, we invite you to read the Case Study.