Oct 06, 2023

CZERO’s AI can help businesses accelerate sustainability journeys

SR Khitish

SR Khitish

 CZERO’s AI can help businesses accelerate sustainability journeys

A 2021 survey by BCG of 1,290 organizations worldwide finds, 85% of organizations were concerned about reducing their greenhouse gas emissions. To reduce the negative impact of their operations on the environment, 96% of them had set some targets for reducing emissions. However, only 11% of them have been able to reduce their emissions in line with their goals over the past five years.Under the enhanced transparency framework (ETF), established within the Paris agreement, an international treaty on climate change, starting 2024, countries will report transparently on actions taken and progress in climate change mitigation, adaptation measures and support provided or received. As a result, businesses must comply with expectations to track their carbon footprint more comprehensively and take concrete steps to mitigate it.


A company’s carbon footprint is the amount of GHG emissions that are released into the environment as a result of its operations. Carbon footprints for businesses are typically divided into three Scopes:

  • Scope 1 covers direct emissions from business.

  • Scope 2 entails indirect emissions such as electricity. These are emissions produced off-site from energy used on-site.

  • Scope 3 emissions include those from other parts of the value chain.

The Greenhouse Gas Protocol establishes comprehensive global standardized frameworks to measure and manage emissions across a company’s operations and value chains. The need of the hour is a tool that can provide an accurate picture of the actual processes, activities, and resources that directly contribute to the organization’s carbon emissions. Knowing the positive or negative impact can help manage emissions intelligently through quantitative measurement parameters. After all, you can manage only what you can measure!


Measuring your carbon footprint is critical to identify carbon reduction opportunities and create a robust sustainability strategy. CZERO, an AI-powered application developed by Areteans, not only helps measure your company’s carbon emissions, but also provides a guided maturity journey from monitoring to management. CZERO –Measure, manage, monitor carbon emissions across the journeys of your business It identifies end-to-end emissions produced from various journeys of the business and steers you through the capture process to monitor emissions at every stage, recommend & automate improvement initiatives, and ultimately reduce emissions. Powered by Pega’s BPM Workflow, dynamic case management and Next-Best Action capabilities, the real value of CZERO lies in its power to capture emissions data from actual processes. Gathering data from specific emission points, it creates a guided path to reduce emissions.Jatin Patel, Senior Vice President and Regional Head of Europe at Areteans, believes that one of the critical first steps towards carbon neutrality is accurately measuring climate impact and monitoring it regularly. “With technologies like AI and tools like CZERO, organizations can adopt a scientific approach to turn their climate ambitions into concrete action,” he says.

Track, Analyze and Reduce Your Carbon Footprint


Set GoalsThe application provides the following for you to set your carbon neutral goals –

  • Guided forms to set goals

  • An extensive repository of contributing entities to select from

  • Industry and sector specific drivers and coefficients

  • Extendable data capture forms

  • Guided and configurable flows for easy adoption

Monitor and PlanYou can get accurate data, efficient calculations and end-to-end visibility of the process with

  • Connectors to enable central repository for carbon tracking

  • Benchmarking carbon emission calculations based on market insights

  • Prebuilt integrations to monitor carbon spend

  • Automated and manual tracking of emissions

  • A Proactive actionable plan

Automate actionCZERO helps with strategies to reduce carbon footprint by providing

  • Actionable suggestions based on real-time insights

  • Details of high-emission segments and clients

  • Prebuilt integrations with third party systems to get actionable insights

  • Reports to satisfy regulatory requirements

  • Intelligent recommendations for steps to offset energy spends

The application uses Pega’s Situational Layer Cake to dynamically adapt to customer needs across different verticals. It helps corporations in strengthening their green credentials sustainably by:

  • Capturing emission drivers for all processes and entities

  • Calculating emissions accurately using dynamic case management

  • Presenting an actionable plan to implement dynamic and automated reduction actions

  • Continuous and real-time monitoring at individual process levels with actionable insights

Given its distinct capabilities to drive a guided maturity journey, CZERO has been recognized as a product that can accelerate progress towards reducing the environmental impact of organizations. It has been conferred with THE SEAL (Sustainability, Environmental Achievement & Leadership) SUSTAINABLE PRODUCT AWARD for 2022 in recognition of a product that is most innovative and impactful to ensure a sustainable future.


Companies are accelerating their climate change mandates because such action presents significant benefits. From cost savings, resilience to financial and reputation risk, talent attraction and retention to customer loyalty, transitioning to a low-carbon economy is a responsible business opportunity. But companies continue to set broad emission reduction targets that are usually arbitrary and typically conservative. A multi-pronged approach that works at a granular level is critical to realize carbon reduction targets and transition to net zero. An AI-based solution that can adapt to changing business needs and regulations, provide accurate monitoring capabilities, and drive a guided maturity journey can put such an approach to action most optimally. Combining the power of AI and dynamic case management capabilities of Pega, CZERO can identify the end-to-end emissions produced from a particular journey. It can set carbon-neutrality targets and monitor carbon emissions using fully automated data feeds. Additionally, it suggests proactive methods to reduce emissions.

    Conversation Icon

    Contact Us

    Ready to achieve your vision? We're here to help.

    We'd love to start a conversation. Fill out the form and we'll connect you with the right person.

    Searching for a new career?

    View job openings