When it comes to content and campaign collateral, the need for speed is very real. That’s where content and production optimization come into play—positioning your teams to work together effectively and identifying and addressing bottlenecks and inefficiencies to deliver content faster and with greater consistency.
This ebook explores the following key components of optimizing your content and strategies for accelerating content production.
Assess your existing content
Map your current processes
Focus on the data
Identify ways to shore up your processes
Implement an optimized content workflow
Develop additional content optimization approaches
Address common challenges
- Content marketing strategy
- Content Strategy
- Content Management System
- Content Marketing
- Content Management
- Content creation
- Intelligent Content
- Experience Design