Customers demand experiences that are customized for them in real-time—whether it’s a flight alert or a hotel check-in reminder. But personalization has gone beyond the customer to the employee experience as well. Organizations who create a personalized experience for their team members and customers will increase retention rates and be rewarded with loyalty.
of consumers expect organizations to know their interests and anticipate their needs.
Having the right data at the right time to make the right decision doesn’t happen automatically. A practical and scalable data strategy underpins the marketing personalization and technology strategy that will drive growth for travel organizations. With the right data strategy in place, leaders can build transformational technologies to surprise and delight customers and internal teams.
Predictive analytics: Use data to find the next best action faster.
Artificial intelligence applications: Use data to build market-leading AI products or reduce admin-heavy tasks.
Security: Deploy a secure data strategy to keep organizations and consumers safe.
Modernizing technology isn’t about adopting the newest technology or following the technology hype cycle. The hard work of re-platforming technology with a clear path to value through change management creates a foundation for long-term success.
They can do so by studying their needs and meeting them, and they can keep their millennial customers by understanding their expectations and exceeding them.
Our Approach
Our team works with leaders across the globe in the travel industry to create value. This spans across program leadership, software and cloud engineering, data strategy, and change management. We’re always focused on working together to accomplish a shared goal for sustainable growth beyond the project or program lifecycle.
How We Can Help
Utilizing your first-party customer data, taking advantage of AI for personalization, and ensuring your teams are set up for success internally will be key in providing competitive advantage.
At Credera, one of our core values is tenacity. We believe that organizations in the travel industry have to be tenacious to succeed in an ever-evolving industry. Credera teams match that tenacity by taking on clients’ challenges as if they're our own. We call this the Credera Difference, and we invite you to hear directly from some of our clients about their experiences working with us.
Read how Credera and a global leading airline created a seven-fold improvement in customer experience with in-flight innovation.
Explore how Credera and Hilton found new ways to engage a global workforce.
Ronald Edge
Director of Cloud and Platform Engineering, SITA
Our experts in the space
At Credera, we’re only as good as our people, and we bring a highly skilled and diverse set of experts together for the benefit of our clients.
Managing Director
London
Principal
Dallas
Contact Us
We'd love to start a conversation. Fill out the form and we'll connect you with the right person.
Searching for a new career?
View job openings