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Strategy

Jan 19, 2024

Building your case: How to prove ROI on CX

Jeff Larche

Jeff Larche

Building your case: How to prove ROI on CX

To create a winning customer experience (CX) business plan, you first need a story — one with a reasonable promise of positive return on investment.

If you’re tasked with making a case for a significant CX improvement, TA Digital has an impressive track record in helping our clients estimate customer experience ROI.

In our eBook "Building Your Case: How to Prove ROI on CX," we'll take a deep dive into our methodology. We break the process into these five steps:

  • Envision

  • Prototype

  • Validate

  • Optimize

  • Socialize

Building Your Case: How to Prove ROI on CX.

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