The Open University
Accelerating technical capability through strategic platform migration
Credera partnered with a leading UK-based university to modernize fragmented communication platforms, establishing short messaging service (SMS) capabilities and delivering £200,000 in cost savings while building team confidence for sustainable growth.
At a Glance
A leading higher education institution encountered significant obstacles with disconnected communication systems that disrupted their student engagement journey. Critical SMS functionality remained inactive on their primary platform, forcing dependence on legacy technology while teams operated without standardized workflows. Credera conducted comprehensive discovery and delivered strategic technology upgrades, enabling streamlined communications, establishing essential SMS capabilities, and generating £200,000 in cost reductions. The transformation equipped teams with enhanced confidence and positioned the institution for scalable, efficient operations.
The Challenge
Overcoming Fragmented Systems and Operational Inefficiencies
The academic institution struggled with siloed communication platforms that created complexity throughout their student journey. Their primary platform lacked configured SMS functionality, necessitating continued reliance on obsolete systems. Furthermore, organizational workflows and personnel practices diverged from industry standards, creating operational friction. These gaps undermined team confidence and hindered their ability to expand services effectively, requiring comprehensive intervention to align technology, processes, and capabilities with modern educational delivery requirements.
The Solution
Strategic Discovery and Targeted Modernization
Credera executed a three-week discovery phase examining student experience touchpoints, data infrastructure, technology architecture, and operational workflows. This analysis produced strategic recommendations and a detailed roadmap addressing people, processes, data, and technology dimensions. Subsequently, six targeted work packages were implemented, encompassing SMS configuration, migration planning, and comprehensive team enablement initiatives. This structured approach established the technical foundation while developing organizational capabilities necessary for sustained cost optimization and operational scalability.
The Results
Transforming Capability and Driving Measurable Value
The higher education institution achieved significant operational improvements and financial benefits:
SMS capability activated on primary platform, eliminating legacy system dependencies
£200,000 in cost savings through strategic technology migration and platform consolidation
Enhanced team confidence via comprehensive enablement and best practice implementation
Streamlined communications providing cohesive student experience across all touchpoints
Scalable foundation enabling future growth with optimized processes and modernized technology infrastructure
Improved operational efficiency through aligned workflows and standardized practices
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